Certificates and Credentials

Branding Micro-Credential

A great brand isn’t just a logo, it’s a story people believe in. Whether it’s a company, a cause, or a personal project, branding is how you shape perception, build trust, and inspire loyalty.

The Micro-Credential in Branding gives you the tools and mindset to craft that story with purpose. You’ll learn how to design visual identities, develop authentic messaging, and build brand systems that feel consistent and meaningful. Each course blends creativity with strategy, helping you move from concept to connection… where your design choices and your words work together to make a lasting impression.

Perfect for students in business, marketing, communication, art, graphic design, or entrepreneurship, this fully online credential helps you bring clarity and confidence to every brand you touch. And because it stacks toward the BA or BFA in Graphic Design, it’s also a smart step toward deepening your creative expertise.

To design like a professional, you need the tools professionals use. At Missouri Valley College, we’ve removed course fees for Graphic Design classes and use textbooks only when absolutely necessary…lowering costs so you can invest in what truly matters: your creative toolkit. Students should have access to a device capable of running Adobe Creative Cloud and an active subscription to the software suite. This approach ensures you’re not just completing assignments; you’re building the skills, experience, and tools you’ll carry into your creative career.

Assessment:
To complete this Microcredential, students submit a portfolio of 3–5 representative works at the end of their final required course. Faculty and/or subject matter experts review the portfolio to confirm mastery of the key skills and competencies.

Program Outcomes
  • Students will understand the principles of brand identity, strategy, and communication.
  • Students will design and present cohesive visual identities that reflect brand values and audience needs.
  • Students will integrate visual design, storytelling, and market research into professional branding solutions.

Branding Micro-Credential Requirements

Item #
Title
Hours
3
Sub-Total Hours
9
Total Credits
9